As part of the AllWorld commitment to continually seek better ways to serve clients, I discovered an increasingly popular value-based system that I also use for more traditional performance and well-being collaboration. Interestingly, value-based fees, in many ways, are more akin to how speaking fees are frequently established. This system offers speaking and meeting planners additional benefits, too, described below: return on investment and flexible spending.

A well planned speech may not only motivate a group but also serve to enhance the group’s performance and well-being, which may continue to give well after the initial cost. Additionally, your investment may be tax deductible (e.g., professional development) so check with your accountant or attorney. (See how value-based fees may benefit traditional collaboration in the “Enhancement” section fees description page.)

| CLIENT BENEFITS: RETURN ON INVESTMENT |

We always begin with understanding your goals, interests, and circumstances. Just as we don’t use a one-size-fits-all speech, we don’t use a one-size-fits-all fee. Instead, we first answer three questions, in favor of a fairer range of fees:

(1) What are your performance and well-being objectives, both short- and long-term? (2) What are measures of progress and success? (3) What is the value of these outcomes to you and your audience, both personally and professionally?

Once the short- and long-term value is clearly defined and understood, your investment follows as a multiple of that value. This value-based system offers a number of benefits:

Meeting planners aren’t automatically precluded by fees priced at keynote speaking levels. Conversely, keynote planners pay a more transparent fee that is a multiple of their specific benefits, rather than a randomly inflated figure.

| CLIENT BENEFITS: FLEXIBLE SPENDING |

Further yet, I try to provide options whenever possible, even and especially when it comes to fees. In most cases, after our discussion(s), I will propose a scale of speaking options, graded by value to you and the audience and by corresponding investment, for your choosing. There are many potential value propositions for speaking engagements depending on the desires of the planner, the topics, the audience, and other conditions.